PROFESSIONAL VIDEO PRODUCTION & PHOTOGRAPHY FOR NON-PROFIT ORGANIZATIONS
SALEM FAMILY YMCA “COME ON HOME” CAMPAIGN
At 365 Creative Co., we cherish the stories of community landmarks that have stood the test of time. It was with immense pride that we partnered with Salem Family YMCA on their "Come on Home" Campaign, celebrating the grand unveiling of their new flagship building
Scope of Work Accomplished:
Commercial Production: Embarking on a comprehensive journey, we started with in-depth Storyboarding, crafting a visual narrative that would resonate with YMCA's legacy and its bright future.
Complex Production: Our team was at the forefront, ensuring every shot, angle, and moment captured the spirit of the YMCA and the anticipation of its community.
Post-Production Excellence: The footage was meticulously edited, interwoven with Voiceovers that echoed the history and aspirations of the YMCA. Complementing the visuals, we incorporated evocative Music, enhancing the emotional connection for viewers.
The Legacy and the Future:
The new YMCA building, replacing its century-old predecessor, is not just a structure but a testament to the enduring spirit of the community. Our video aimed to evoke nostalgia while igniting excitement, raising awareness for this new beginning while honoring the memories of the past.
RESILIANCE & RECOVERY: ISABEL RAMIREZ
Witness the inspiring journey of Isabelle, who, after a devastating car accident, found the strength and determination to walk again with the support of the YMCA and the Minds in Motion support group. This heartfelt story showcases the power of community, resilience, and unwavering spirit.
Scope of Work Accomplished:
Comprehensive Coordination: We meticulously planned and coordinated interviews with multiple key individuals involved in Isabelle's journey, capturing diverse perspectives and insights.
Emotional Storytelling: We developed a detailed storyboard that highlighted the emotional highs and lows of Isabelle's journey, focusing on the support and strength provided by the YMCA and Minds in Motion.
Dynamic Cinematography: Our team used powerful camera angles and techniques to draw out the raw emotions in Isabelle's story, ensuring every moment conveyed the depth of her struggle and triumph.
SALEM FAMILY YMCA ANNUAL AUCTION EVENT
At 365 Creative Co., we understand the significance of events that foster community growth and unity. Our collaboration with Salem Family YMCA for their annual auction epitomized this, as we took on the mantle of capturing the vibrancy, spirit, and essence of this grand event.
Scope of Work Accomplished:
Event Recap Video: Through dynamic shots, candid moments, and key highlights, our team distilled the evening's magic into a concise, engaging video. This recap not only serves as a cherished memory for attendees but as a vibrant showcase for those unable to attend.
Post-Event Photo Album: Capturing both the grandeur and the intimate moments, our photographers created a comprehensive album. This visual diary, with its blend of candid shots and posed memories, encapsulates the emotion and excitement of the auction.
Marketing Materials for the Upcoming Auction: Looking forward to the next year's event, we crafted compelling marketing assets. With insights drawn from this year's success, these materials are designed to generate anticipation and increase participation.
YMCA MEMBER SPOTLIGHT - JOHN MCCLARAN
Join John McLaren as he shares his incredible life story, starting with his early memories at the YMCA in Windward, Hawaii. From swimming lessons and day camps to moving across the country, the YMCA has always been a comforting constant in John's life.
Follow his journey from a difficult move to California to becoming a Navy pilot, facing life-changing challenges, and finding hope and resilience. John's story is a testament to the power of community, family, and fitness. Discover how the YMCA played a pivotal role in his recovery and continued fitness journey, offering accessible facilities that cater to everyone.
Scope of Work Accomplished:
Emotional Storytelling: We began with comprehensive storyboarding, carefully crafting a visual narrative designed to evoke deep emotions to truly tell John’s Story.
Dynamic Cinematography: Our team employed powerful camera angles and techniques to capture the raw emotion and spirit of John's journey, ensuring every moment conveyed the depth of his experiences and the YMCA's impact.
Expert Post-Production: The footage was meticulously edited to highlight the poignant moments of John's story. Voiceover teqniques were seamlessly integrated to echo the history and aspirations of the YMCA and John, while evocative music was added to amplify the emotional connection for viewers.
SALEM FAMILY YMCA GOOD FRIDAY - CAMPAIGN
At 365 Creative Co., we believe that the most genuine insights often come from the most innocent minds. It was with this philosophy that we embarked on a unique collaboration with Salem Family YMCA for their Good Friday Campaign. Through this project, we aimed to illuminate the principles of the Good Friday holiday, as seen through the candid perspectives of real children from the YMCA community.
Scope of Work Accomplished:
Pre-Production Process: We meticulously planned our approach, curating thoughtful questions based on the Good Friday principles. This stage ensured we would capture the children's genuine responses while connecting deeply with the holiday's essence.
Advanced Production Day: With a keen eye on authenticity, our team facilitated a nurturing environment where the children felt comfortable and open to share. This large-scale production day was orchestrated with precision, ensuring each child's voice was heard and valued.
Comical Post-Produced Long Form Video: The raw responses, brimming with innocence, humor, and unexpected wisdom, were woven into a long-form video. Designed for the real Good Friday event, this video not only entertained but also offered profound insights into the holiday's principles from a fresh perspective.
SALEM FAMILY YMCA GOOD FRIDAY - EVENT
At 365 Creative Co., we're privileged to capture moments where communities come together in shared celebration. Salem Family YMCA's Good Friday Event was one such momentous occasion, bringing together diverse members of the community to commemorate and connect over a holiday rich with significance.
Scope of Work Accomplished:
Community Showcase: This event saw a heartwarming turnout of community members, each bringing their unique spirit and energy. It was a true testament to the community's solidarity and shared values.
Premiere of the Good Friday Campaign Video: The centerpiece of the event was the unveiling of our previously produced Good Friday Campaign video. Witnessing real children from the YMCA community reflecting on the principles of Good Friday, the audience experienced a blend of humor, innocence, and deep-rooted sentiment.
Event Coverage and Recap Video: As the event unfolded, our team was actively documenting the vibrant interactions, poignant moments, and collective viewing of the campaign video. This was later meticulously crafted into an event recap video, ensuring that the magic of the gathering could be relived and shared for years to come.
MULTI-GENERATIONAL CONNECTIONS AT THE Y:
Explore the diverse perceptions of different generations in this engaging video. Through candid interviews, participants share their thoughts on the characteristics, values, and unique qualities of both older and younger generations. The discussion covers everything from traditional values and resilience to creativity and open-mindedness, providing a fascinating insight into generational perspectives.
Scope of Work Accomplished:
Emotional Storytelling: Explore the rich tapestry of generational perspectives through candid interviews, carefully crafted to evoke deep emotions and truly capture the essence of each participant's story.
Dynamic Cinematography: Our team employed a variety of powerful camera angles and techniques to capture the raw emotions and candid moments of the interviewees, ensuring every moment conveyed the depth of their experiences and insights.
Expert Post-Production: The footage was meticulously edited to highlight the most insightful and engaging moments. Voiceovers were seamlessly integrated to provide context, and evocative music was added to amplify the emotional connection for viewers.
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